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Constructive Journalism on Road Safety for Media Professionals Using Digital Platforms



C-9 Media

 

Contact Person


Mr. AHM Bazlur Rahman

bnnrcbd@gmail.com

ceo@bnnrc.net

 

+8802-48116262

 

Civil Society

 

Bangladesh

 

House-9/4, Road-2, Shyamoli, Dhaka-1207

Bangladesh NGOs Network for Radio and Communication

BNNRC

www.bnnrc.net

 

Project Title

Constructive Journalism on Road Safety for Media Professionals Using Digital Platforms

 

August 01, 2023 to 31 December 2024

 

The goal of the project  

The objective of the project was to increase media interest in and understanding of road safety as a critical health and development issue

 

Description:  Please provide a short description of the project in 150 to 200 words describing the project's objectives, results achieved, and impact generated.

 

BNNRC has taken a significant step in enhancing media professionalism concerning road safety through the initiative of Constructive Journalism in Bangladesh. This initiative aims to deepen media engagement and understanding of road safety as a critical public health and development issue. By sharing insights into the burden of road crashes in Bangladesh, this effort highlights challenges while encouraging journalists to focus on a safe system approach. Additionally, it emphasizes the importance of educating journalists about road safety prevention strategies. Prominent journalists have been chosen for training and specialized road safety journalism fellowships.

 

According to the WHO's 'Global Status Report on Road Safety 2023', road crashes remain the leading cause of death among individuals aged 5 to 29 globally. The issue continues to result in a significant and growing number of fatalities and severe injuries, particularly in developing nations. In contrast, developed countries have witnessed a steady decline in road fatalities attributed to concerted efforts, effective coordination, community involvement, well-researched road safety innovations, best practices, and strategic resource allocation.

 

 Project website

 

Geographical coverage

The project was implemented across the country.

 

 Other target beneficiary group(s)

The programs have benefitted all community members by Building Media Professionalism for Road Safety through Constructive Journalism in Bangladesh.

 

Please describe how and where this project is replicable.

 

The activities outlined are intended to be implemented nationally to support the achievement of Sustainable Development Goal 3.6, which aims to reduce global deaths and injuries from road traffic accidents by half by 2030, alongside Goal 11.2, which focuses on developing affordable and sustainable transport systems. The involvement of journalists is critical in promoting effective governance and advancing government initiatives to enhance road safety.

Service providers committed to offering assistance will engage in adaptable programs for various communities, thereby reducing road incidents.

Journalists have a unique ability to motivate public discourse on road safety matters, serving as a vital tool for both active engagement and passive communication on a global scale. Civil society organizations can play an essential role in fostering the replication of these programs, establishing a model that could also benefit other countries.