11th UN World Radio Day 2022 is going to be observed in local and national level in Bangladesh on 13 February 2022. In the meanwhile, all radio station like Public Service Broadcasting, Private Broadcasting, and Community Broadcasting are preparing them for celebrating the day 11th time in Bangladesh.
The theme for this 11th edition is the Radio and Trust. Sub-themes are This edition of World Radio Day is divided into three main sub-themes.
Trust in radio journalism:
Produce independent and high-quality content: Respecting basic standards of ethical journalism has become challenging in the present high-tempo digital age. However, in order to keep or raise listeners’ trust, journalism must continue to be based on verifiable information that is shared in the public interest, holds the powerful to account and helps society build a better future for all.
Trust and accessibility:
Take care of your audience: Reaching out to a selected audience group implies serving the informational needs of all listeners and being a catalyst for integration and social participation – including persons with disabilities. Digital radio platforms provide grounds for innovation in the accessibility of content for the latter, such as the use of sign languages or automated subtitles for hearing-impaired audience when streaming, or announcements of content for blind listeners.
Trust and viability of radio stations:
Ensure competitiveness: How can radio survive when financial crisis hits the media market? How to transform loyal audience engagement into financial sustainability?
This sub-theme links the economic survival of radio stations to their ability to attract and retain a large enough base of loyal listeners to be sustainable or to embed listener interaction into their business models.
In this occasion, Bangladesh will arrange a different type of program at local & national level. The representative from media, practitioners, civil society members, academia, administration, and delegates from the different level of the society will have participated in the 11th UN World Radio Day 2022 in Bangladesh.
Bangladesh NGOs Network for Radio and Communication (BNNRC) has started advocacy process on observing the world radio day in Bangladesh on 13 February in collaboration with public service Broadcasting, Commercial broadcasting & Community Broadcasting at local and national level. As a result, World Radio Day Observation National Committee was formed to observe the World Radio Day by Ministry of Information, People’s Republic of Bangladesh sine 2012.
Now 20 Community Radio Stations are on-air in the country, aiming to ensure empowerment and right to information for the rural community. They are broadcasting altogether 180 hours program per day on information, education, local entertainment, and development motivation activities. Around 100 Youth Women & Youth are now working with those Stations throughout the country as rural broadcasters.
